Turning online casino concepts into revenue-generating operations.
Acquisition • Retention • CRM • KPI Metrics • Strategy
Platforms I Know - Results I Deliver
Services
Business Consulting
Tailored guidance to boost growth, optimize operations, and scale your iGaming brand.
Market & Audience Analysis
Deep insights into player behavior and trends to target, engage, and retain effectively.
CRM: Lifecycle & Campaigns
Data-driven lifecycle, promotion and campaign management to drive engagement, retention, and LTV.
Strategy & Budgeting
ROI-driven planning and budget allocation to maximize reach, traffic, and acquisition.
Go-To-Market Strategy
Smart launch roadmaps that position your brand ahead in competitive iGaming markets.
Compliance & RG
Ensure licensing, AML, and RG standards while keeping player trust and regulators aligned.
Ready when you are.
Retention, content, automation - everything you need to turn users into long-term value.
Remote
CRM & Retention Consulting (B2B, B2C)
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CRM Roadmaps & Lifecycle Architecture
Clear, actionable retention strategies tailored to your brand, GEOs, player value tiers, and risk profile. No fluff - only what drives measurable uplift. -
Weekly CRM Calendars & Campaign Blueprints
Retention engines you can run every week: segmentation, triggers, channel mix, templates, bonus logic. -
Bonus Structures That Don’t Kill Your Margin
From reloads to activity-based incentives — optimized for engagement, not abuse. -
Player Segmentation & LTV Models
Identify who to save, who to monetize, and who to stop wasting money on. -
Funnel & Journey Optimization
FTD → Actives → Returning Deposit → Reactivation. Fix the cracks in the journey where most brands lose money. -
Risk-Sensitive Retention Setups
Smart CRM = safe CRM. I help you avoid the classic mistakes that attract unwanted attention.
Remote
Retention-as-a-Service
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End-to-End Lifecycle Design
Onboarding, activation, habit loops, churn prevention - mapped and optimized. -
Multi-Channel Communication Systems
Email, push, in-app, messaging - each channel serving a purpose, not adding noise. -
Data Analysis Delivered in Plain English
You get insights that matter, not dashboards nobody looks at. -
A/B Testing and Optimization
Lift experiments that increase activation and reduce churn - consistently. -
Gamification Systems That Drive Engagement
I design simple, effective gamification loops - missions, points, streaks, rewards - that increase activation and long-term use. Planned, built, and managed so your team can run it effortlessly. -
End-to-End Promotions That Convert
I create campaigns from concept to crediting: seasonal pushes, win-backs, incentives, channel mix, segmentation, bonus logic, and clear post-performance insights.
Remote
iGaming Content & SEO-Ready Review Production
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100% White-Label Casino & Slot Reviews
Unique, structured, optimized for both SEO and click-through. -
GEO-Optimized Content Packs
DE, AT, CH, EN, .... adapted legally, culturally & linguistically. -
Bonus Page Templates That Convert
Clear, persuasive, trust-building copy. -
Monthly „Content Factories“
20–200 articles per month (customized to the affiliate’s scale) -
AI-Augmented, Human-Corrected Production Pipeline
Speed and cost efficiency without losing quality.
Remote
AI Automation & Workflow Optimization
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Customer Communication
Email sequences, support replies, onboarding flows, anti churn. -
CRM & Marketing Processes
Segmentation, triggers, personalization, campaign setup, reporting. -
Internal Workflows
Document creation, report generation, SOPs, flows -
Data Collection & Cleaning
Research, enrichment, formatting, dashboards -
Content Production Pipelines
Blog posts, social copy, SEO drafts, product texts - scaled with AI but edited to sound natural.
Frequently asked questions
How do you shape a winning strategy?
Strategy is never one-size-fits-all. I look at market, KPIs, and player needs, then build a roadmap that fits the brand and delivers measurable results. From planning to execution, every step is focused on sustainable growth and measurable performance.
How do you handle analytics?
Numbers are only useful if they tell a story. I turn raw data into clear insights, so decisions are based on facts, not guesswork. The outcome: clear reporting, smarter strategic choices, and continuous performance improvements.
What’s your CRM expertise?
CRM is more than emails. I plan lifecycle strategies, run campaigns, and manage promotions hands-on – from copy to crediting – always with retention and LTV in mind, ensuring both engagement and flawless execution.
What licences have you worked with?
MGA, IoM, Anjouan, Curacao/CGB – plus knowledge of German GGL. So, both offshore and regulated markets are familiar territory for me.
How can you help our company?
My iGaming experience covers not just DACH-specific needs and player habits but also what customers truly expect. I help align product, marketing, and operations to deliver short, mid, and long-term success.
How do you prepare a brand for launch?
A launch is only smooth if details are right. I QA pre-live brands, localize for DE, proofread, and coordinate with Product, Marketing, and Payments until everything is go-live ready.
How do you support in compliance?
I’m well-versed in KYC, RG, and compliance standards. I can draft and optimize brand & promo T&Cs, benchmark them against competitors, and ensure they align with regulatory expectations.
